Data solutions for retail & consumer goods
We support retail and consumer goods companies in leveraging their data potential. From standardized customer data and transparent supply chains to fact-based price and product range management.
%20(1).webp)
Data that connects customer experiences and ensures added value.
Retail and consumer goods companies today face a multitude of complex challenges. Historically evolved IT landscapes have created data silos that prevent a consistent view of customers, products and suppliers. Omnichannel strategies come to a standstill because price and inventory data are not harmonized across all channels. At the same time, customers demand seamless experiences - from the online store to the store.
Added to this is the fragile situation of global supply chains: A lack of transparency leads to overstocking, empty shelves or inefficient replenishment. Margin pressure and volatile commodity prices further exacerbate the situation. At the same time, regulatory pressure is increasing: Sustainability reporting, supply chain legislation and GDPR require a clean, auditable database. Without a uniform data strategy, there is a risk of inefficiency, slow decision-making and lost customer trust.
This is exactly where we come in. We help you to centralize your data landscape, automate reporting and build data expertise in your team - pragmatically, focused and with a real understanding of the industry.
Our established solutions for retail & consumer goods
Our customers were concerned with these questions
- How do we ensure transparency along the supply chain?
- How do we develop a data strategy that supports omnichannel services (click & collect, loyalty, apps)?
- How do we manage to reliably collect sustainability and supply chain data (CO₂, origin, certificates) and integrate it into ESG reports?
How we support your retail or consumer goods company
- Development of a data strategy with a focus on omnichannel & customer centricity
- Implementation of data thinking workshops and maturity assessments
- Establishment of clear governance models for customer data, product master data and supplier information
- Anchoring ESG & compliance reporting in the corporate strategy
Success stories
We have developed a central data strategy for RheinEnergie that is interlinked with corporate and divisional strategies. The strategy promotes a decentralized data culture and strengthens self-service and governance - as the basis for scalable, future-proof data usage.
Our customers were concerned with these questions
- How do we integrate POS, store, PIM and CRM data with supplier and logistics systems in a central platform?
- How do we ensure that inventory and price data is consistent across channels in real time?
- How do we design our data platform to be modular and scalable enough to support future compliance, reporting and personalization requirements?
How we support your retail or consumer goods company
- Development of scalable, cloud-based data platforms incl. MDM & authorization concept
- Development of data pipelines for inventories, prices, promotions and supply chain information
- Monitoring & logging for quality assurance, incl. data catalog & lineage
Success stories
For evm (Energieversorgung Mittelrein), we have merged and harmonized data from historically grown systems and enriched it with external data. The modular data modeling approach enables future extensions, and the modern lakehouse structure forms a stable basis for AI initiatives.
Our customers were concerned with these questions
- How do we avoid out-of-stocks at an early stage and reduce excess stock?
- How do we measure promotion and price effects based on facts?
- How can we use customer data in compliance with GDPR to expand personalization and loyalty programs?
- How do we support our specialist departments with self-service analytics and role-based access?
How we support you for retail or consumer goods companies
- Development of dashboards for real-time inventories, sales, margins and supply chain transparency
- Development of customer analytics solutions (e.g. segmentation, loyalty evaluation, churn analyses)
- Development of self-service BI that empowers teams and reduces external consulting costs, including a training concept
- Automated analyses of promotion and price effects for category managers & purchasing
Success stories
We laid the central foundation for data-driven analyses for RheinEnergie. Data thinking workshops and structured use case development created a clear roadmap for BI applications and self-service analytics. For evm, we created a 360° customer view by setting up a customer data platform.
How we have already successfully supported other retail & consumer goods companies
Provider of convenience and logistics solutions
For a leading European provider of convenience and logistics solutions, we implemented an automated data connection and
preparation with Tableau Prep Builder and Conductor. We also implemented a single sign-on and authorization concept as well as customized Tableau dashboards for customer data analysis. At the same time, we supported the data engineering team with practical training on modern technologies such as Snowflake, dbt and SQL. This laid the foundation for a powerful customer analytics platform.
Leading retail chain
For an international retail company, we developed customized Power BI solutions to support controlling, marketing and market research - including cross-country reporting, automated digital marketing reports and a management dashboard with over 28 topics. The tools provide reliable KPIs, data-based insights and intuitive operation for better decisions.
International discounter
We implemented a scalable data platform based on Azure Synapse Analytics for an international discount retailer. This serves as a central solution for data integration,
management and analysis and enables both batch and real-time processing. The platform was supplemented by Azure Data Factory for automated pipelines and Azure OpenAI for innovative use cases such as personalized product recommendations, automated customer services and intelligent queue management. The modular architecture ensures flexibility, efficiency and future-proofing.
Suppliers in the FMCG sector
For a leading provider in the FMCG sector, we developed a modern reporting concept with the integration of market research and household panel data, for example from Nielsen and Drotax, in order to provide sound market intelligence. The focus was on intuitive usability, high performance and expandability for different markets. We also provided targeted training to enable the specialist departments to use the dashboards efficiently and interpret the data independently. As a result, data-based decisions in marketing and sales were strengthened in the long term.
How we have already successfully supported other retail & consumer goods companies
More efficiency, less effort - made measurable
Linked data points
fewer manual reports
Single source of truth
Our solutions for grid suppliers
Transparency about network investments & maintenance measures
We provide an overview of investment planning and maintenance - from medium voltage to local grid level. With comprehensible data and visualizations for technology, controlling and regulatory reporting.
Ensuring grid stability through intelligent processes
We support the implementation of legal requirements such as Redispatch 2.0 - with sophisticated data processes that reliably link generation, grid operation and planning.
Integration of geodata & spatial reference in BI landscapes
We integrate geodata into existing BI systems - e.g. for network expansion planning, capacity estimation or location decisions. In this way, spatial reference becomes an integral part of data-based decisions.
Reliable automation of market communication
We make market processes such as supplier changes, MaKo2024 or format changes robust and maintainable - through clean data structures, automated test tracks and clearly defined workflows.
Data-based control of grid connections
We help to structure and accelerate data-based grid connection processes for PV systems, charging infrastructure or heat pumps - with automated preliminary checks, bottleneck checks and transparent monitoring.
Cross-project reporting governance
We help you set up a consistent reporting landscape across projects and specialist departments - with coordinated key figures, clear processes and sustainable data maintenance.
From strategy to self-service: this is how we accompany Retail & Consumer Goods on their data journey.
Define status quo & use cases
We work out a target picture, prioritize use cases and develop a roadmap tailored to your strategic goals.
Modernize infrastructure
We create the basis with a scalable, secure and maintainable data platform.
Automate processes
Data pipelines, reporting routes and quality assurance are automated - for stability, efficiency and compliance.
Empowering teams
We make your departments fit for data - with targeted enablement in Power BI, Tableau & Co. so that you can work independently in the long term.
Scaling
Together we look at the impact, close gaps and create structures for sustainable success.
